Thursday, July 22, 2010

Monitorando os resultados da comunicação

a "mídia social" sendo melhor aproveitada.
clipped from blogs.customers.com

The Social Web = social sites and
networks throughout the Internet where your customers,
prospective customers, users, subscribers, and others are =
blogs + Twitter + Facebook + YouTube + MySpace + Technorati + Delicious
+ LinkedIn + …

1. to manage content both in your own community and throughout
the social Web

2. to observe and monitor activity and sentiment throughout the
social Web

3. to moderate conversations throughout the social Web, ensuring
that content is appropriate and that environments are safe and
comfortable

Integrated Services for Social Media Management, Monitoring, and Moderation