Monday, November 8, 2010

durante a realização do Simpósio será promovido o primeiro encontro da Rede Latino-Americana e Caribenha de Pesquisa sobre Serviços (REDLAS), ponto de união entre pesquisadores latino-americanos e caribenhos dedicados aos estudos sobre serviços. http://bit.ly/c4dSPu http://amplify.com/u/erjy
durante a realização do Simpósio será promovido o primeiro encontro da Rede Latino-Americana e Caribenha de Pesquisa sobre Serviços (REDLAS), ponto de união entre pesquisadores latino-americanos e caribenhos dedicados aos estudos sobre serviços. http://bit.ly/c4dSPu http://amplify.com/u/erjy
Alguém também vai passar a madrugada em claro? http://amplify.com/u/erix

Corpo Humano - Redes e Wireless

Gostei desse material. É bem no estilo TED...

Comunicações centradas no corpo

Segundo pesquisadores da Universidade de Belfast, no Reino Unido, para que os "humanos wireless" tornem-se uma realidade, basta que cada um leve consigo um sensor especial - como humanos já não usam fios para se plugar, o conceito se refere a usar os humanos como suporte às redes sem fios.

Humanos wireless vão virar antenas móveis de celular e internet

Read more at www.inovacaotecnologica.com.br
 

Friday, November 5, 2010

PMI CAPM Certification | Project Management Institute

PMI CAPM Certification | Project Management Institute: "Certified Associate in Project Management (CAPM)"

25 MELHORES ARTIGOS DO PERÍODO

Ranking de popularidade da Science Direct. Em gestão.



Destaque geral para o tópico Modelos de Negócios.

Amplify’d from top25.sciencedirect.com
SciVerse ScienceDirect
Top 25 Hottest Articles
July to September 2010

Blog This!


Issues in Supply Chain Management - Don't Automate, Obliterate
• Article



Industrial Marketing Management, Volume 29, Issue 1, January 2000, Pages 65-83


Lambert, D.M.; Cooper, M.C.








Cited by SciVerse Scopus (353)




Blog This!


SWOT analysis: It's time for a product recall
• Article



Long Range Planning, Volume 30, Issue 1, February 1997, Pages 46-52


Hill, T.; Westbrook, R.








Cited by SciVerse Scopus (55)




Blog This!


The Agile Supply Chain - Competing in Volatile Markets
• Article



Industrial Marketing Management, Volume 29, Issue 1, January 2000, Pages 37-44


Christopher, M.








Cited by SciVerse Scopus (209)




Blog This!


Consumer perceived value: The development of a multiple item scale
• Article



Journal of Retailing, Volume 77, Issue 2, June 2001, Pages 203-220


Sweeney, J.C.; Soutar, G.N.








Cited by SciVerse Scopus (219)




Blog This!


Strategic Performance Measurement: Benefits, Limitations and Paradoxes
• Article



Long Range Planning, Volume 43, Issue 4, August 2010, Pages 465-476


Micheli, P.; Manzoni, J.F.








Read more at top25.sciencedirect.com
 

O Centro de Open Innovation – Brasil, em parceria com o Gênese (Grupo de Estudos e Negócios dos Setores Empresariais) e a Secretaria de Cooperação Internacional, e com o apoio do CIESP Campinas e da AMCHAM Campinas, realizará uma Reunião temática para discutir o Modelo de inovação empreendedor vs. Corporativo, na Semana Global de Empreendedorismo. http://amplify.com/u/elnn

Thursday, October 28, 2010

Entrepreneurship as a Science – The Business Model/Customer Development Stack

Entrepreneurship as a Science – The Business Model/Customer Development Stack � Steve Blank: "In the last year I found that the Osterwalder Business Model canvas could be used for something much more than a static planning tool.� I realized that it was the launch-pad for setting up the hypotheses to test, and a scorecard for visually tracking iterations and Pivots during Customer Discovery and Validation."

Wednesday, October 27, 2010

Cambridge Service Science, Management and Engineering symposium 2007

Position statements, papers and references

Below is a list of all the contributions received as of 17th July 2007. Download individual position papers/statements from the table below.

Name Survey Position Statement/paper Further references
Professor Steve Baron Y Value Co-Creation from the Consumer Perspective N/A
Professor Mary Jo Bitner N/A Services Science Journey: Foundations, Progress, Challenges N/A
Professor David Bowen Y Position Statement Suppose We Took Services Seriously?
Professor Richard Chase Y Psychology of the Experience: The Missing Link in Service Science Want to Perfect Your Company's Service? Use Behavioral Science
Professor Bo Edvardsson Y Position Statement Service Portraits in Service Research - A Critical Review
Co-Creating Customer Value Through Hyperreality in the Pre-purchase Service Experience
Professor Ray Fisk Y The Evolution and Future of Services: Building A Multidisciplinary Field N/A
Mr Walter Ganz Y Position Statement Service research today and tomorrow
Professor Robert Glushko Y Position Statement Bridging the 'Front Stage' and 'Back Stage' in Service System Design
Professor Christian Grönroos N/A Position Statement Adopting a Service Logic for Marketing
Professor Evert Gummesson Y N/A Exit Services Marketing - Enter Service Marketing
Professor Bob Johnston N/A Position Statement Service Operations Management: Return to Roots
Service Operations Management: From the roots up
Professor Uday Karmarkar N/A Position Statement The Global Information Economy and Service Industrialization
Information Services in the US Economy
Professor Jos Lemmink N/A The Need for More Multidisciplinary Research N/A
Professor Christopher Lovelock Y Position Statement Services Marketing: People, Technology, Strategy, 6/e [book]
Professor Linda Macaulay Y Position Statement NESSI Working Group: Services Sciences & Systems Engineering
Professor Duncan McFarlane Y Position Statement N/A
Professor Larry Menor Y Position Statement Insights into service operations management: a research agenda
Mr Douglas Morse Y Position Statement N/A
Professor Andy Neely N/A Position Statement The Servitization of Manufacturing: An Analysis of Global Trends
Professor Roland Rust N/A Let's not Forget About Customers and Revenue N/A
Professor Scott Sampson Y Position Statement A Unified Services Theory paradigm for Service Science
Dr Jim Spohrer Y Position Statement Steps towards a Science of Service Systems
Professor Steve Vargo Y Position Statement Evolving to a New Dominant Logic for Marketing
Professor Chris Voss Y Services Science: The opportunity to re-think what we know about service design N/A



Cambridge Service Science, Management and Engineering symposium 2007

Wednesday, October 13, 2010

100 milh�es de consumidores - Estudos Exame - EXAME.com

100 milh�es de consumidores - Estudos Exame - EXAME.com: "A classe C - formada por uma massa de cerca de 100 milh�es de consumidores, ou 54% da popula�o brasileira - �hoje a grande fronteira de crescimento para as empresas prestadoras de servi�os de sa�de. Esse mercado possui cerca de 430 bilh�es de reais para gastar por ano, o equivalente a 31% da renda nacional."

Monday, October 11, 2010

Thursday, July 22, 2010

Monitorando os resultados da comunicação

a "mídia social" sendo melhor aproveitada.
clipped from blogs.customers.com

The Social Web = social sites and
networks throughout the Internet where your customers,
prospective customers, users, subscribers, and others are =
blogs + Twitter + Facebook + YouTube + MySpace + Technorati + Delicious
+ LinkedIn + …

1. to manage content both in your own community and throughout
the social Web

2. to observe and monitor activity and sentiment throughout the
social Web

3. to moderate conversations throughout the social Web, ensuring
that content is appropriate and that environments are safe and
comfortable

Integrated Services for Social Media Management, Monitoring, and Moderation 

Predizendo os desdobramentos da Inovação

A matemática lineariza a inovação?

Arquivo de junho, 2009

A substituição do velho pelo novo.jpg
Isso resolve nosso problema, porque se eu já sei que os primeiros pontos definem uma reta é só prolongá-la para descobrir quando a nova tecnologia terá 25%, 50% ou 90% do total do mercado.
Martriculas on line.jpg

Internet versus jornalismo tradicional-a curva "S" é o pesadelo.

Friday, June 18, 2010

Ciência de serviços no Brasil

Legal. Ação brasileira para fomentar essa discussão.
Nasce, assim, o I Simpósio
Brasileiro de Ciência de Serviços, que
será realizado em Brasília entre os dias
17 e 19 de novembro de 2010, e que se propõe
a ser um lócus de convergência dos atores
acadêmicos, governamentais e empresariais comprometidos
com o estudo e a promoção de serviços
e dos sistemas de serviços. A partir desta reunião
pretende-se consolidar uma organização
permanente capaz de promover a discussão sobre
a Ciência de Serviços no Brasil.

A ciência de serviços é tema importante.

Essa é mais uma iniciativa dos nossos amigos da Europa.
Quando veremos mais aqui no Brasil?
clipped from www.bath.ac.uk

The third workshop will build on this aim, and the findings of the second workshop, to address the topic “New Directions in Service Operations Management". Four parallel streams will focus this topic: Professional Service Operations; Servitization; Service Supply Chains and Lean Service.

Engenheiros de Produção na Saúde

Conheço tão poucos. E falar de trabalho genérico não é o caso (definindo "genérico": que qualquer outra profissão poderia realizar).

Minha dúvida: Não existe uma preocupação maior com projetar, executar e controlar?

A área de saúde não é tão relevante assim (para os EP)?

Friday, April 2, 2010

Um novo campo de serviços -- Prevendo o futuro com o Google

Melhoria relatada significativamente relevante.

Segundo a revista New Scientist, cientistas do Google já haviam demonstrado anteriormente ser possível utilizar os dados de buscas do mecanismo para prever surtos de gripe.

Novamente segundo análise da New Scientist, análises dos dados dos mecanismos de busca feitas em tempo real poderão ser ainda mais poderosas na previsão do futuro: saber o que as pessoas estão de fato fazendo num determinado instante, e não apenas intencionando fazer, é um indicador forte e seguro de consequências que se seguirão no futuro.

Monday, March 22, 2010

Service design entrepreneur

clipped from wenovski.ning.com

This blog post made a lot of sense to me in starting out Ten Steps to Becoming the Designer You Want to Be
clipped from wenovski.ning.com

Starting up a Start-up. How to start a service design business?

WENOVSKI design thinkers network

Monday, March 8, 2010

Como olhar de fora para dentro?

Eis uma pergunta curisosa.

O ponto dele: os gestores (4) da organiza'cao tinham explicacoes diferentes do que a organiza'cao estava oferecendo aos clientes.

E o que os clientes querem?

"doing what it said it would do, reliably, consistently".

*****
*****
The best way to trim costs, he said, is to examine how to make processes and systems simpler and cheaper – to reduce waste and to improve efficiencies.
Published: March 02, 2010 in Knowledge@SMU

There is a gap that lies between 'how-we-imagined-it' and 'what-is'; perhaps aggravated by marketing communications designed to romanticise how service ought to be. While marketing can certainly help to elevate (and up-sell) various brands of offerings, what happens when organisations fall short? More importantly, how might organisations close this perception-reality gap?

Service is instinctive and emotional. We know how to differentiate, quite naturally, good service from poor service at the point at which we experience it. Lest we forget, service providers also consume service, so they can definitely appreciate the consumers' points-of-view. So why does service persist as such a major challenge for most organisations when it is a universally understood notion?

Tuesday, March 2, 2010

SCrum novamente

Só um comentário: i wanna be.
These are my first days as Scrum Master.
The mission is clear, introduce Scrum in the Project and, at the same time, guide the Project Management Team to start using Scrum.

Tuesday, February 23, 2010

Engenharia de produção no Sistema de Saúde

Um melhor serviço com melhores processos de operação.
clipped from www.newsweek.com

The Hospital That Could Cure Health Care

NEWSWEEK 
Published Nov 27, 2009
The Cleveland Clinic, where president Obama went in July to see high-quality, cost-efficient medicine in action, has miniaturized robotic tools that can repair a heart valve through an incision less than an inch long, a computer system that allows doctors to read patients' charts and write orders from anywhere in the world, and the last word in networked, interactive supply closets. Any time a nurse takes something from a shelf, it's recorded by a program that keeps a running count of 350 items in hundreds of locations, and can dispatch a self-guided robot cart to bring replacements from the warehouse.

Monday, January 11, 2010

Knowledge Intensive Service Systems

Mais uma do sempre interessante professor Miles.
Knowledge Intensive Service Systems
The term “service” is ambiguous, and not just because it is both a noun and verb, each of which have several meanings.  Even putting to one side the religious and (animal) sexual meanings, there is much scope for confusion.  A service may be a product (as compared to a good – though often when people speak of “products” they mean only goods).  Or it may be the process of production or the organisations that accomplish this process (as compared to manufacturing and manufacturing industries).   We also talk about service activities, service occupations, service relationships, service journeys, service philosophy, and much else.
Towards a Working Definition   Ian Miles, December 2009